Corporate identity & website for 360AD

We have just launched the website for South Wales-based architectural design and visualisation consultancy, 360AD, which follows on from our initial appointment to design the corporate identity for this new business. Nick Davies, who is running the new business, has over 20 years’ experience in the interior design and architectural arena, having worked with a […]

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Great British Bake Off Thriving on C4

I have to admit that when I first heard that The Great British Bake Off was moving from the BBC to Channel 4 I wasn’t optimistic that it would survive the move or that the new presenters would be able to pick up where the original team left off. Having watched the first few episodes […]

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Marketing Bars & Restaurants

The location of your bar or restaurant will have an impact on how your business develops. Those based in the centre of towns and cities, and other popular urban settings, are going to benefit from passing trade, especially if they’re in an area that has established and popular venues that are aimed at a similar […]

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Theresa May rolled the dice

In calling the snap general election Theresa May rolled the dice and hoped (perhaps even expected) to emerge as a stronger leader with a more stable government on the morning of 9 June. Instead, in the early hours of the morning it was becoming clear that the gamble had spectacularly backfired. The Conservatives is still […]

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Media Training Pays Dividends

If anyone doubts the value of media training they only need to listen to Nick Ferrari’s recent interview with Diane Abbott on LBC, during which she failed to accurately state how much it would cost the country to employ 10,000 additional police officers. Her truly toe-curling performance was lambasted on social media and ended up […]

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Getting the most out of social media

Think twice before you ‘post’

It is so very easy and very tempting to write something, anything, on social media sites, but before you update your status you should think twice before you post. Think about how your messages, photos, shared posts, jokes or amusing anecdotes are going to be received by all your ‘friends’. It’s tempting to post an […]

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Will ‘Bake Off’ go stale on Channel 4

The BBC took a risk when they first aired The Great British Bake Off (TGBBO), which moved from BBC2 to prime-time BBC1. A baking contest has risen up the rankings to become what you might call a flagship show. It has to be up there with Strictly as a show that is properly entertaining for all […]

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Review your social media strategy

With the schools about to re-open for the autumn term and everyone is returning from their summer holidays, it is a good time to review your social media strategy. With the number of businesses and organisations whose marketing strategy is centred around social media activity and you could be forgiven for thinking that ‘likes’ are […]

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Strike whilst the iron is hot

Theresa May MP, unless someting extremely untoward occurs between now and Wednesday, will wake up as a member of the Cabinet and will go to bed in number 10 Downing Street as both the leader of the Conservative Party and the UK’s new PM. With Labour in complete disarray Theresa May’s second most important act […]

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Flop Gear

In private, the BBC bosses must be kicking themselves for sacking Jeremy Clarkson, because it is now quite clear that they shot not one golden goose, but the entire flock. At the time of Clarkson’s dismissal they no doubt felt fully justified because he had assaulted a colleague. No-one condones aggressive or violent behaviour, but […]

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