In this section you will find our latest news, views & opinions.

Interview with Danielle McGrellis

Simon Turton recently interviewed Danielle McGrellis, who was named as one of the top 50 female engineers in the UK, which was featured in The Engineer (September 2018). The article can be read online or downloaded as a PDF. The photographs featured in the article were all supplied by Danielle McGrellis and are copyright protected.  

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Opera PR to support ICE’s regional offices

The East and West Midlands offices of the Institution of Civil Engineers have appointed Opera PR & Communications to provide ad hoc communications support. The appointment includes promoting various events that are taking place around the regions that coincide with and relate to the institution’s bi-centeneray.  

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Hope Valley Fringe: Saturday 28 April

We are delighted to be working with the organisers of the Hope Valley Fringe, to promote, publicise and market this unique, new festival. Hope Valley Fringe will bring together people from across the Peak District National Park and beyond to share and celebrate their passion for the arts, music, sport, food and drink, horticulture, photography, […]

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Corporate identity & website for 360AD

We have just launched the website for South Wales-based architectural design and visualisation consultancy, 360AD, which follows on from our initial appointment to design the corporate identity for this new business. Nick Davies, who is running the new business, has over 20 years’ experience in the interior design and architectural arena, having worked with a […]

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Marketing Bars & Restaurants

The location of your bar or restaurant will have an impact on how your business develops. Those based in the centre of towns and cities, and other popular urban settings, are going to benefit from passing trade, especially if they’re in an area that has established and popular venues that are aimed at a similar […]

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Media Training Pays Dividends

If anyone doubts the value of media training they only need to listen to Nick Ferrari’s recent interview with Diane Abbott on LBC, during which she failed to accurately state how much it would cost the country to employ 10,000 additional police officers. Her truly toe-curling performance was lambasted on social media and ended up […]

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Getting the most out of social media

Think twice before you ‘post’

It is so very easy and very tempting to write something, anything, on social media sites, but before you update your status you should think twice before you post. Think about how your messages, photos, shared posts, jokes or amusing anecdotes are going to be received by all your ‘friends’. It’s tempting to post an […]

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Review your social media strategy

With the schools about to re-open for the autumn term and everyone is returning from their summer holidays, it is a good time to review your social media strategy. With the number of businesses and organisations whose marketing strategy is centred around social media activity and you could be forgiven for thinking that ‘likes’ are […]

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Lyons Coffee Bags deliver on their promises

Successful brands are based essentially on a promise to perform and it is when there is a disconnect between a promise and what the brand delivers when things go wrong. Perhaps we consumers should be a little more cynical and not treat every company as being infallible, or perhaps the companies that are offering products […]

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Boost your company’s e-marketing

You spend time, effort and money in developing a brand identity, then have it applied to a new website and stylish marketing literature, and you commission stunning photography. So, why would anyone choose off-the-shelf e-marketing systems that do more to promote the carrier than it does the corporate message, in the case of the ConstantChimpMails […]

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