We were appointed by the owners of Peak Watches, a company that buys and sells premium pre-owned watches. Their old website had no e-commerce functionality, except for a link to their eBay shop.
Our remit was to design and build a dedicated e-commerce website, which was easy to navigate and designed to reflect their position in the luxury pre-owned market.
Building on the WordPress platform, which powers over 40% of global sites, we incorporated the WooCommerce system, which dovetails with WordPress, to power their online shop; payments are made using the Stripe payment integration plugin, which provides a secure, seamless purchase experience.
Within the first week of launching, the owners sold a watch for £6,000 and had nearly 800 unique visitors.
Elliott Emery, one of the company’s owners, was delighted with the results:
“We appointed Opera PR & Communications to deliver a new e-commerce website for our business which specialises in buying and selling premium pre-owned watch brands.
During the briefing meeting we explained what we were looking for in a new site: stylish, ease of use and that would rank well on Google. We also wanted to integrate Stripe payments for secure online purchases.
They delivered the new site well within the quoted two-month timeframe and within the first week we had nearly 800 visitors to the website and we also sold one of our watches.
We are delighted with the new website, which has already enhanced our position in the marketplace. Opera PR & Communications remains on-hand to provide technical support as we are going to be managing the inventory, which changes on a regular basis.
We wouldn’t hesitate to recommend Opera PR & Communications.”